Services
Websites Built for Sales
The role of your website goes far beyond simply informing the visitor. At Scheffey, we equate a well-built website to a powerful sales executive. Much like your salesforce, your website not only needs to educate and inform, but also motivate your visitor into action that drives them down the sales channel. We call this conversion optimization. Whether it is subscribing to a newsletter, downloading a white paper, filling in a contact form, or making a purchase, each of these is an important conversion event that we will help you to identify, create, monitor, and measure.
Our Design-Build Process Starts with Strategy and a Strong Team
To get to conversions you need to start with strategy. Scheffey has team members focused on web strategy, keyword research, content development, search engine optimization, design, site builds, and ongoing management. From e-commerce and theme-based websites and microsites to expansive custom sites, we’ve done it all.
Our marketing expertise and digital marketing strengths are infused into the strategy and execution of our websites, ensuring our sites are built upon a strong marketing and sales foundation. From Search Engine Optimization (SEO) to compelling content to establish your brand as an authority in the markets you serve, your website will be a powerful sales tool. And, because we build websites with a WordPress Content Management system, it’s easy for your team to learn how to add fresh, relevant copy through training we provide, if desired.